It’s that time again when the international art world descends upon London for Frieze Art Fair. Frieze is a unique opportunity to catch hundreds of the world’s most exciting contemporary art galleries, from New York to New Zealand and emerging territories such as Asia and South America, all showcasing the best of their represented artists under one vast temporary roof in London’s Regent’s Park.
Frieze Art Fair was established in 2003 by Matthew Slotover and Amanda Sharp, who also own frieze the magazine. They now take a step back from curating and directing the fair but continue to watch it grow – the fair expects to receive over 60,000 visitors over the course of this week. This year, 173 galleries from over 500 applications were selected to exhibit by the panel, which consists of top gallery directors: Daniel Buchholz, Sadie Coles, Marcia Fortes, Cornelia Grassi, Maureen Paley and Toby Webster.
Frieze Art Fair remains one of the most commercial international art events of the world attended by every contemporary art dealer and collector worth their name, to buy or merely network, but has also begun to establish itself critically, with projects engaging younger, less established artists and commissioning works unintended to sell. Sarah McCory has curated this year’s Frieze Projects, which includes a performance by Sparticus Chetwynd based on a live game show accompanied by a chamber orchestra recreating seal music!
While gallerists discuss sales, satelite events such as Frieze Talks, Music and Education occupy the students, family and public. However, the Sculpture Park is a firm favourite for all. It offers a rare opportunity to see a significant group of international art that is addressed on a public scale and presented in no less an idyllic setting than the English Gardens of Regent’s Park. Gavin Turk’s Les Bikes de Bois Rond takes advantage of this, having created 15 ‘art bicycles’ that will be available for visitors to ride around the inner circle of Regent’s park.
If you can’t get to London for Frieze Art Fair this year, frieze.com offers podcasts of all Frieze Talks as well as details of Frieze Projects and Frieze Film. For any more information, such as a full list of the participating galleries, visit freizeartfair.com
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